{"title":"Economics","description":null,"products":[{"product_id":"you-always-hurt-the-one-you-love-central-banks-and-the-murder-of-capitalism","title":"You Always Hurt the One You Love: Central Banks and the Murder of Capitalism","description":"\u003cp\u003eThe book demolishes standard macroeconomic theory and shows how central banks’ blinkered obeisance to that theory has, by making bubbles, crises, recessions and, latterly, inflation inevitable, undermined the pillars of a capitalist society.\u003c\/p\u003e\n\n\u003cp\u003eIt has become a commonplace to blame central banks for recurrent bubbles and financial crises, recessions, massive wealth inequality and widespread disenchantment with capitalism, and latterly for inflation. But this important new book argues that the enormous intellectual error of which central banks have been guilty sprang from the generation-long arrogance of the mainstream academic macroeconomics profession, which ignored interwar lessons and the crucial importance of intertemporal disequilibrium. The book shows why and how the intellectual error, most evident in the deliberations and actions of the US Federal Reserve from the mid-1990s onwards, set in train the global consequences which now threaten the continued existence of a capitalist society. In particular, it explains how central banks have needed the financial-sector misbehaviour they so piously castigate. While a key early figure in this Greek Tragedy was an ardent advocate of capitalism – Alan Greenspan, the revered former Federal Reserve Chairman – culpable hubris has underlain the whole structure of modern macroeconomic theory. Nemesis, the book shows, has followed ineluctably.\u003c\/p\u003e","brand":"Bernard Connolly","offers":[{"title":"Default Title","offer_id":41459123191869,"sku":null,"price":56.75,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0597\/7689\/2989\/files\/9781911397410_2dfb09f8-b1ab-4182-b01f-cfb562a7edf4.jpg?v=1717986945"},{"product_id":"the-four","title":"The Four","description":"\u003cb\u003eAmazon, Apple, Facebook, and Google are the four most influential companies on the planet.\u003c\/b\u003e\u003cb\u003e \u003c\/b\u003e\u003cb\u003eJust about everyone thinks they know how they got there. \u003c\/b\u003e\u003cb\u003eJust about everyone is wrong. \u003c\/b\u003e\u003cbr\u003e\u003cbr\u003e'A fantastic, provocative book about where we are now and where we are going' Phil Simon \u003ci\u003eHuffington Post\u003c\/i\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAmazon, Apple, Facebook, and Google are the four most influential companies on the planet. Just about everyone thinks they know how they got there. Just about everyone is wrong.\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003eFor all that's been written about the Four over the last two decades, no one has captured their power and staggering success as insightfully as Scott Galloway.\u003cbr\u003e\u003cbr\u003eInstead of buying the myths these companies broadcast, Galloway asks fundamental questions-\u003cbr\u003e- How did the Four infiltrate our lives so completely that they're almost impossible to avoid (or boycott)? \u003cbr\u003e- Why does the stock market forgive them for sins that would destroy other firms? \u003cbr\u003e- And as they race to become the world's first trillion-dollar company, can anyone challenge them? \u003cbr\u003e\u003cbr\u003eIn the same irreverent style that has made him one of the world's most celebrated business professors, Galloway deconstructs the strategies of the Four that lurk beneath their shiny veneers. He shows how they manipulate the fundamental emotional needs that have driven us since our ancestors lived in caves, at a speed and scope others can't match. And he reveals how you can apply the lessons of their ascent to your own business or career.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eWhether you want to compete with them, do business with them, or simply live in the world they dominate, you need to understand the Four. \u003c\/b\u003e","brand":"Scott Galloway","offers":[{"title":"Default Title","offer_id":41507631464509,"sku":null,"price":22.94,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0597\/7689\/2989\/files\/9780552173438.jpg?v=1762458457"},{"product_id":"the-great-divide","title":"The Great Divide","description":"The essential selection of the latest thought from a 'towering genius of economics' (\u003ci\u003eIndependent\u003c\/i\u003e) and one of inequality's most vocal critics\u003cbr\u003e\u003cbr\u003eWhy has inequality increased in the Western world - and what can we do about it? In \u003ci\u003eThe Great Divide\u003c\/i\u003e, Joseph E. 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Leading digital marketing expert, Sabri Suby, CEO of Australia’s fastest growing direct marketing agency, King Kong, has written the quintessential, tell-all business book which guarantees all the spoils of the digital marketing war to those who follow its lessons. Part tell-all guide, part motivational war-cry, Sell Like Crazy recognises that most businesses are started by a practitioner who excels in their area of expertise but are now trying to turn their craft into a business. It covers every facet of digital marketing, including:\u003cbr\u003e\n* Sabri Suby’s proprietary 17-step secret selling system\u003cbr\u003e\n* The single best way to instantly attract dream clients\u003cbr\u003e\n* How to outsell your competitors; even the industry giants\u003cbr\u003e\n* How to generate thousands of leads by positioning yourself as an authority, even if no-one has heard of you\u003cbr\u003e\n* Magic Lantern Technique that turns complete strangers into high-paying ‘dream clients’\u003cbr\u003e\n*Four-step sales funnel guaranteed to take prospects from Tinder date to Netflix and Chill, fast!\u003cbr\u003e\n“Readers will learn battle-hardened tactics that are proven to work on businesses of any size, in any industry. I have personally used this secret selling system in 167 different industries – from dentists to dog walkers, pizza boys to property developers - to generate more the $400 million in sales for me and my clients, said Sabri Suby. “These strategies can dramatically grow sales, in many cases without spending a dollar more on advertising than they already are. I guarantee if any business owner follows this guide, they will experience a veritable downpour of customers and genuine leads,” he continued. Throughout the book Sabri illustrates the path to success with real-life case studies where he’s used the exact same selling system to supercharge their business, like, Breathe Education, a Pilates instructor training company which Sabri helped grow by more than 700% in 12 months. With his book, Suby hopes he can give small businesses and start-ups that aren’t in a financial position to work with the likes of his award-winning digital marketing agency, King Kong, a true competitive advantage. “I receive letters and emails every day from business owners who are desperate for help with their business and now, through Sell Like Crazy, I hope to achieve for more businesses around the world what I have already done for me and my clients,” explained Suby. Sabri Suby was by no means a born salesman. It was a learned skill, and now a muscle he exercises daily. He wakes up thinking about opportunity and goes to bed dreaming the same. 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Efficiency and cost-saving drives decision making. Marketers must do more with less. Yet marketing principles require patience and long-term strategies to see effect. As a result our brands are suffering. What to do? It’s time to reinvent marketing. To challenge what we have come to accept as the norm and to remember that a brand’s value relies on our ability to hustle better than the next; to solve a customer’s problem better, to be faster to mind and faster to hand. You will learn the four key foundations for growth: 1. Find your consumers’ most valuable PROBLEM 2. Design a clear SOLUTION that delivers results 3. Embed MEMORIES that last a lifetime 4. Sell EXPERIENCES that drive future profit and growth. This book is not a guide for the feint-hearted. It’s for brave brand custodians, leaders, founders, CMOs and CEOs alike. It includes the good, bad and ugly of brand-building experience from MARS® and SCHWEPPES®, to FOUR PILLARS® gin, OAKLEY® and the HOLDEN COMMODORE®. 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Their commitment to discovery and innovation, which is carried out largely in isolation from the socioeconomic challenges faced by most Americans, threatens to impede the capacity of these institutions to contribute decisively and consistently to the collective good. The global preeminence of our leading institutions, moreover, does not correlate with overall excellence in American higher education. Sadly, admissions practices that flatly exclude the majority of academically qualified applicants are now the norm in our leading universities, both public and private. In The Fifth Wave, Michael M. Crow and William B. Dabars argue that colleges and universities need to be comprehensively redesigned in order to educate millions more qualified students while leveraging the complementarities between discovery and accessibility. Building on the themes of their prior collaboration, Designing the New American University, this book examines the historical development of American higher education'the first four waves'and describes the emerging standard of institutions that will transform the field. What must emerge in this Fifth Wave of universities, Crow and Dabars posit, are institutions that are responsive to the needs of students, focused on access, embedded in their regions, and committed to solving global problems.The Fifth Wave in American higher education, Crow and Dabars write, comprises an emerging league of colleges and universities that aspires to accelerate positive social outcomes through the seamless integration of world-class knowledge production with cutting-edge technological innovation. This set of institutions is dedicated to the advancement of accessibility to the broadest possible demographic representative of the socioeconomic and intellectual diversity of our nation. 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They begin with a thorough debunking of mainstream economics. Then, looking at the history of capitalism, from the beginnings of colonialism half a millennium ago to today's neoliberal regimes, they discover that, over the long haul, capitalism, in order to exist, must metastasize itself in the practice of imperialism and the immiseration of countless people.    A few hundred years ago, write the Patnaiks, colonialism began to ensure vast, virtually free, markets for new products in burgeoning cities in the West. But even after slavery was generally abolished, millions of people in the Global South still fell prey to the continuing lethal exigencies of the marketplace. Even after the Second World War, when decolonization led to the end of the so-called \"Golden Age of Capitalism,\" neoliberal economies stepped in to reclaim the Global South, imposing drastic \"austerity\" measures on working people. 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Why have they become infatuated with emotional\u003cbr\u003e\nintelligence and, in bizarre cases, with spiritual intelligence?\u003cbr\u003e\nTraditionally, managers who performed earned the right to argue\u003cbr\u003e\nwith their colleagues. Nowadays, individuals who argue are said to\u003cbr\u003e\nlack ‘soft skills’ while a sad few are thought to be suffering from\u003cbr\u003e\na personality disorder.\u003cbr\u003e\nThe popularity of soft-skill management has created\u003cbr\u003e\npsychomanagers: managers who have entered into a\u003cbr\u003e\nFaustian bargain with psychologists. Some managers work\u003cbr\u003e\nwith psychologists to master themselves; others work with\u003cbr\u003e\npsychologists to master other people. 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In their pursuit of a ‘therapeutic state’, psychologists have\u003cbr\u003e\nmedicalised morality and managers have embraced powerful\u003cbr\u003e\nmyths about minds, motive-forces, personality traits, social\u003cbr\u003e\nconditioning, leadership, occupational stress and mental illness.\u003cbr\u003e\nConsequently, the twin ideas of personal freedom and responsibility\u003cbr\u003e\nhave been sabotaged.\u003cbr\u003e\nThis book is about Australian managers and their long-standing\u003cbr\u003e\nlove affair with psychologists. For fifty years the author has\u003cbr\u003e\nstudied, taught and consulted with managers and waltzed with\u003cbr\u003e\nseveral famous psychologists.\u003c\/p\u003e","brand":"Robert Spillane","offers":[{"title":"Default Title","offer_id":41631469174845,"sku":null,"price":31.46,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0597\/7689\/2989\/files\/9781613399033_03a1a336-e368-4f27-b826-580571531313.jpg?v=1724589975"},{"product_id":"the-human-factor-using-aviation-principles-to-boost-organisational-performance-reduce-error-and-get-the-best-from-your-people","title":"The Human Factor: Using aviation principles to boost organisational performance, reduce error and get the best from your people","description":"\u003cp\u003eThis book outlines how you can take the lessons learned in the aviation industry and apply these in your organisation to improve organisational resilience and performance, reduce errors and utilise the full potential of your people. Over the past 40 years, the aviation industry has pioneered ‘human factors’ programs specifically designed to improve teamwork and reduce error-making. The findings from aircraft accident investigations have resulted in improvements in aviation technology, automation and, importantly, processes and procedures to address human error and poor teamwork, otherwise known as ‘human factors.’  We can learn a lot from this rich experience. The principles underpinning human factors programs developed in the aviation industry can be applied to your organisation too – in fact, to any place where humans operate.  You don’t have to operate in high risk industries to benefit from adopting these concepts.  Errors matter. A poor business decision or a misreading of the market might result in a lost business opportunity or, even worse, a business closure which impacts your livelihood and that of your staff and their families. When information which is common knowledge in the marketing department is not shared with the production department, market share may well be lost.  Imagine if we could reduce the number of errors that happen by half? Half the number of missed business opportunities or avoidable business failures, half the amount of time spinning our wheels correcting errors. The Human Factor shines a light on human fallibility and error-making, and explores the simple principles and practices used in the aviation industry to improve safety and efficiency through the adoption of human factors thinking. 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The hard truth is that half will quit or fail to get their degree, and most graduates will never find a full-time academic job. In Good Work If You Can Get It, Jason Brennan combines personal experience with the latest higher education research to help you understand what graduate school and the academy are really like. This candid, pull-no-punches book answers questions big and small, including:  Should I go to graduate school'and what will I do once I get there? How much does a PhD cost'and should I pay for one? What kinds of jobs are there after grad school, and who gets them?  What happens to the people who never get full-time professorships?  What does it take to be productive, to publish continually at a high level?  What does it take to teach many classes at once?  What does it take to succeed in graduate school?  How does \"publish or perish\" work?  How much do professors get paid? What do search committees look for, and what turns them off?  How do I know which journals and book publishers matter?  How do I balance work and life? This realistic, data-driven look at university teaching and research will make your graduate and postgraduate experience a success. Good Work If You Can Get It is the guidebook anyone considering graduate school, already in grad school, starting as a new professor, or advising graduate students needs. 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In  Global Perspectives on Higher Education, renowned higher education scholar Philip G. Altbach offers a wide-ranging perspective on the implications of these key forces and explores how they influence academe everywhere. Altbach begins with a discussion of the global trends that increasingly affect higher education, including the implications of mass enrollments, the logic of mass higher education systems around the world, and specific challenges facing Brazil, Russia, India, and China. 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Based on nine years of research, buttressed by rigorous analysis and infused with engaging stories, Collins and his colleague, Morten Hansen, enumerate the principles for building a truly great enterprise in unpredictable, tumultuous, and fast-moving times.\u003cbr\u003e\u003cbr\u003eTHE NEW STUDY \u003cbr\u003e\u003ci\u003eGreat\u003c\/i\u003e \u003ci\u003eby Choice\u003c\/i\u003e distinguishes itself from Collins's prior work by its focus not just on performance, but also on the type of unstable environments faced by leaders today. With a team of more than twenty researchers, Collins and Hansen studied companies that rose to greatness - beating their industry indexes by a minimum of ten times over fifteen years - in environments characterized by big forces and rapid shifts that leaders could not predict or control. 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Such as- \u003cbr\u003e* The best leaders were not more risk taking, more visionary, and more creative than the comparisons; they were more disciplined, more empirical, and more paranoid.\u003cbr\u003e* Innovation by itself turns out not to be the trump card in a chaotic and uncertain world; more important is the ability to scale innovation, to blend creativity with discipline.\u003cbr\u003e* Following the belief that leading in a \\\"fast world\\\" always requires \\\"fast decisions\\\" and \\\"fast action\\\" is a good way to get killed.\u003cbr\u003e* The great companies changed less in reaction to a radically changing world than the comparison companies.\u003cbr\u003e\u003cbr\u003eThe authors challenge conventional wisdom with thought-provoking, sticky, and supremely practical concepts. They include \u003cb\u003e10Xers\u003c\/b\u003e; the \u003cb\u003e20 Mile March\u003c\/b\u003e; \u003cb\u003eFire Bullets then Cannonballs\u003c\/b\u003e; \u003cb\u003eLeading above the Death Line\u003c\/b\u003e; \u003cb\u003eZ\u003ci\u003eoom Out,\u003c\/i\u003e Then \u003c\/b\u003e\u003ci\u003e\u003cb\u003eZoom In\u003c\/b\u003e;\u003c\/i\u003e and the \u003cb\u003eSMaC Recipe\u003c\/b\u003e. Finally, in the last chapter, Collins and Hansen present their most provocative and original analysis- defining, quantifying, and studying the role of luck. The great companies and the leaders who built them were not luckier than the comparisons, but they did get a higher \u003cb\u003eReturn on Luck\u003c\/b\u003e. This book is classic Collins- contrarian, data driven, and uplifting. He and Hansen show convincingly that, even in a chaotic and uncertain world, greatness happens by choice, not by chance.","brand":"Jim Collins","offers":[{"title":"Default Title","offer_id":42685814243389,"sku":null,"price":42.49,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0597\/7689\/2989\/files\/9781847940889_1f281d5b-a49d-45f7-9628-6a29e89b56f7.jpg?v=1762945250"},{"product_id":"the-price-of-inequality","title":"The Price of Inequality","description":"Nobel Laureate Joseph Stiglitz explains why we are experiencing such destructively high levels of inequality - and why this is not inevitable\u003cbr\u003e\u003cbr\u003e\u003cb\u003eNobel Laureate Joseph Stiglitz explains why we are experiencing such destructively high levels of inequality - and why this is not inevitable\u003c\/b\u003e\u003cbr\u003e  \u003cb\u003e \u003c\/b\u003e\u003cbr\u003e  The top 1 percent have the best houses, the best educations, the best doctors, and the best lifestyles, but there is one thing that money doesn't seem to have bought- an understanding that their fate is bound up with how the other 99 percent live. 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Nothing would ever be the same again.\u003cbr\u003e\u003cbr\u003e   \u003cbr\u003e   \u003cbr\u003e      \u003ci\u003e\u003c\/i\u003e","brand":"Brad Stone","offers":[{"title":"Default Title","offer_id":42685899276349,"sku":null,"price":22.94,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0597\/7689\/2989\/files\/9780552167833_00b7ac5d-0031-4a29-bb0c-1d8a342262c8.jpg?v=1762945734"},{"product_id":"happy-city","title":"Happy City","description":"What really makes a good place to live? 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He meets the visionary Colombian mayor who turned some of the world's most dangerous roads into an urban cycling haven; the Danish architect who brought the lessons of medieval Tuscan towns to modern-day Copenhagen; and the New York City transport commissioner who turned the gridlock of Times Square into a place to lounge in the sun.\u003cbr\u003eDrawing on the lessons from their stories, from brain science, and from the fascinating realm of urban experimentation, \u003ci\u003eHappy City\u003c\/i\u003e offers solutions we can all use to improve our livesandshows that simple changes can make all the difference.\u003cbr\u003e'Do we live in neighbourhoods that make us happy? Montgomery encourages us to ask without embarrassment, and to think intelligently about the answer' \u003ci\u003eThe New York Times Book Review\u003c\/i\u003e\u003cbr\u003e'Excellent . . . Montgomery believes in the importance of smart town planning and \u003ci\u003eHappy City\u003c\/i\u003e is a compendium of its major ideas' Will Dean, \u003ci\u003eIndependent\u003c\/i\u003e\u003cbr\u003eCharles Montgomery is a journalist and urban experimentalist from Vancouver, Canada. His writings on urban planning, psychology, culture, and history have appeared in magazines and journals on three continents. He is the author of one previous book, and was an original member of the BMW Guggenheim Lab.\u003cbr\u003e%%%\u003ci\u003eHappy City\u003c\/i\u003e is the story of how the solutions to this century's problems lie in unlocking the secrets to great city living\u003cbr\u003e\u003cbr\u003e \u003cbr\u003e\u003cbr\u003eThis is going to be the century of the city. But what actually makes a good city? 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He meets the visionary Colombian mayor who turned some of the world's most dangerous roads into an urban cycling haven; the Danish architect who brought the lessons of medieval Tuscan towns to modern-day Copenhagen; and the New York City transport commissioner who turned the gridlock of Times Square into a place to lounge in the sun.\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003cbr\u003eDrawing on the lessons from their stories, from brain science, and from the fascinating realm of urban experimentation, \u003ci\u003eHappy City\u003c\/i\u003e offers solutions we can all use to improve our livesandshows that simple changes can make all the difference.\u003cbr\u003e\u003cbr\u003e                                                                                                                                                      \u003cbr\u003e\u003cbr\u003e'Do we live in neighbourhoods that make us happy? 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