{"product_id":"business-intelligence","title":"Business Intelligence","description":"Business intelligence is a broad category of applications and technologies for gathering, providing access to, and analyzing data for the purpose of helping enterprise users make better business decisions. The term implies having a comprehensive knowledge of all factors that affect a business, such as customers, competitors, business partners, economic environment, and internal operations, therefore enabling optimal decisions to be made.  \u003cp\u003e\u003ci\u003eBusiness Intelligence\u003c\/i\u003e provides readers with an introduction and practical guide to the mathematical models and analysis methodologies vital to business intelligence.\u003c\/p\u003e \u003cp\u003eThis book:\u003c\/p\u003e \u003cul\u003e \u003cli\u003eCombines detailed coverage with a practical guide to the mathematical models and analysis methodologies of business intelligence.\u003c\/li\u003e \u003cli\u003eCovers all the hot topics such as data warehousing, data mining and its applications, machine learning, classification, supply optimization models, decision support systems, and analytical methods for performance evaluation.\u003c\/li\u003e \u003cli\u003eIs made accessible to readers through the careful definition and introduction of each concept, followed by the extensive use of examples and numerous real-life case studies.\u003c\/li\u003e \u003cli\u003eExplains how to utilise mathematical models and analysis models to make effective and good quality business decisions.\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003e This book is aimed at postgraduate students following data analysis and data mining courses.\u003c\/p\u003e \u003cp\u003eResearchers looking for a systematic and broad coverage of topics in operations research and mathematical models for decision-making will find this an invaluable guide.\u003c\/p\u003e","brand":"Carlo Vercellis","offers":[{"title":"Default Title","offer_id":42839041212477,"sku":"9780470511398","price":106.16,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0597\/7689\/2989\/files\/9780470511398_4af86d7f-2ae3-4997-b0d5-9cd65b199761.jpg?v=1766953228","url":"https:\/\/www.palmleaf.com.au\/products\/business-intelligence","provider":"Palmleaf","version":"1.0","type":"link"}