{"product_id":"business-plans-for-dummies-uk-portable-edition","title":"Business Plans For Dummies, UK Portable Edition","description":"\u003cb\u003eMap out a realistic business plan from scratch\u003c\/b\u003e  \u003cp\u003eNeed a hand with your business strategy? This straightforward guide leads you through all the main aspects of business planning, from clarifying objectives, to finding funding and researching customer behaviour. It contains the latest information on planning methods and initiatives (including planning in turbulent times).\u003c\/p\u003e \u003cul\u003e \u003cli\u003e \u003cp\u003eRealise your long-term goals – understand what you want from your business and where you are headed\u003c\/p\u003e \u003c\/li\u003e \u003cli\u003e \u003cp\u003eCheck out the competition – practise the latest market research techniques to best position your business\u003c\/p\u003e \u003c\/li\u003e \u003cli\u003e \u003cp\u003eSort out your finances – construct a value chain, examine your cash-flow and calculate a sensible budget\u003c\/p\u003e \u003c\/li\u003e \u003cli\u003e \u003cp\u003ePrepare for change – learn to read cultural, political and technological trends and develop strategic alternatives\u003c\/p\u003e \u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003e\u003cb\u003eOpen the book and find:\u003c\/b\u003e\u003c\/p\u003e \u003cul\u003e \u003cli\u003e \u003cp\u003eTips on writing a motivational mission statement\u003c\/p\u003e \u003c\/li\u003e \u003cli\u003e \u003cp\u003eDetails of the latest consumer trends and online research resources\u003c\/p\u003e \u003c\/li\u003e \u003cli\u003e \u003cp\u003eHow to seize lucrative opportunities before your competitors\u003c\/p\u003e \u003c\/li\u003e \u003cli\u003e \u003cp\u003eForecasting and budgeting strategies for all businesses\u003c\/p\u003e \u003c\/li\u003e \u003cli\u003e \u003cp\u003eAdvice on hiring and firing\u003c\/p\u003e \u003c\/li\u003e \u003cli\u003e \u003cp\u003eWays to adapt your business model to economic change\u003c\/p\u003e \u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003e\u003cb\u003eLearn to:\u003c\/b\u003e\u003c\/p\u003e \u003cul\u003e \u003cli\u003e \u003cp\u003ePut together a watertight business strategy\u003c\/p\u003e \u003c\/li\u003e \u003cli\u003e \u003cp\u003ePlan achievable business goals\u003c\/p\u003e \u003c\/li\u003e \u003cli\u003e \u003cp\u003eTake advantage of the latest technology and marketing trends\u003c\/p\u003e \u003c\/li\u003e \u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eAuthors:\u003c\/strong\u003e Paul Tiffany, Steven D. Peterson, Colin Barrow\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eFormat:\u003c\/strong\u003e Paperback\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003ePages:\u003c\/strong\u003e 272\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eISBN-13:\u003c\/strong\u003e 9781119974420\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003ePublication date:\u003c\/strong\u003e 20110318\u003c\/p\u003e","brand":"Wiley","offers":[{"title":"Default Title","offer_id":43537883725885,"sku":"9781119974420","price":24.26,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0597\/7689\/2989\/files\/9781119974420.jpg?v=1788263921","url":"https:\/\/www.palmleaf.com.au\/products\/business-plans-for-dummies-uk-portable-edition","provider":"Palmleaf","version":"1.0","type":"link"}