{"product_id":"computational-analysis-of-communication","title":"Computational Analysis of Communication","description":"\u003cp\u003e\u003cb\u003eA practical introduction to the analysis of texts, networks, and images with code examples in Python and R\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eIn disciplines such as political science, sociology, psychology, communication science, and media studies, the use of computational analysis is rapidly increasing. Statistical modeling, machine learning, and other computational techniques are revolutionizing the way electoral results are predicted, social sentiment is measured, consumer interest is evaluated, and much more. \u003ci\u003eComputational Analysis of Communication\u003c\/i\u003e teaches social science students and practitioners how computational methods can be used in a broad range of applications, providing ­discipline-relevant examples, clear explanations, and practical guidance.  \u003c\/p\u003e\u003cp\u003eAssuming little or no background in data science or computational linguistics, this accessible textbook teaches readers how to use state-of-the-art computational methods to perform data-driven analyses of social science issues. A team of authors with expertise in both the social sciences and computer science explains how to gather and clean data, manage textual, audio-visual, and network data, conduct statistical and quantitative analysis, and interpret, summarize, and visualize the results. Offered in a unique hybrid format that integrates print, ebook, and open-access online viewing, this innovative resource: \u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eCovers the essential skills for social sciences courses on big data, data visualization, text analysis, predictive analytics, and others\u003c\/li\u003e \u003cli\u003eIntegrates theory, methods, and tools to provide a unified approach to the subject\u003c\/li\u003e \u003cli\u003eIncludes sample code in Python and R and links to actual research questions and cases from social science and communication studies\u003c\/li\u003e \u003cli\u003eDiscusses ethical and normative issues relevant to privacy, data ownership, and reproducible social science\u003c\/li\u003e\n\u003c\/ul\u003e \u003cp\u003e\u003ci\u003eComputational Analysis of Communication \u003c\/i\u003eis an invaluable textbook and reference for students taking computational methods courses in social sciences, and for professional social scientists looking to incorporate computational methods into their work.\u003c\/p\u003e","brand":"Carlos Arcila Calderon","offers":[{"title":"Default Title","offer_id":42849087684669,"sku":"9781119680239","price":68.36,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0597\/7689\/2989\/files\/9781119680239_c46d8e9d-2c6a-453f-8337-5f4ec0d0bac0.jpg?v=1766993265","url":"https:\/\/www.palmleaf.com.au\/products\/computational-analysis-of-communication","provider":"Palmleaf","version":"1.0","type":"link"}