{"product_id":"customer-experience-for-dummies","title":"Customer Experience For Dummies","description":"\u003cp\u003e\u003cb\u003e\u003ci\u003eLearn to:\u003c\/i\u003e\u003c\/b\u003e\u003c\/p\u003e \u003cul\u003e \u003cli\u003eMove past “satisfaction” to engagement\u003c\/li\u003e \u003cli\u003eMeasure the financial return of engaged customers\u003c\/li\u003e \u003cli\u003eMap your customer touchpoints\u003c\/li\u003e \u003cli\u003eCreate measurable customer change\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003e\u003cb\u003eGain, engage, and retain customers with positive experiences\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eIf you’re a businessperson, you know that creating a engaging customer experience is absolutely essential to keep your company relevant and top of mind. This book helps you listen to your customers and offers practical, easy-to-implement solutions for incorporating customer engagement into your business plans to attract loyal, happy customers.\u003c\/p\u003e \u003cul\u003e \u003cli\u003eDollars and sense — get down to the nitty gritty of customer engagement and grasp its financial impact on your overall business plan\u003c\/li\u003e \u003cli\u003eChannel your inner Magellan — map your customer’s journey, design a captivating customer experience, and elicit an emotional response from your customers\u003c\/li\u003e \u003cli\u003eUtilize your customer engagement toolbox — manage customer feedback, foster dialogue, and assemble the right customer experience team\u003c\/li\u003e \u003cli\u003eAll about the customer — discover customer experience metrics, measure performance, maintain alignment, and embed the customer in your culture\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003e\u003cb\u003eOpen the book and find:\u003c\/b\u003e\u003c\/p\u003e \u003cul\u003e \u003cli\u003eCustomer experience killers to avoid\u003c\/li\u003e \u003cli\u003ePositive ways to deal with an unhappy customer\u003c\/li\u003e \u003cli\u003eGuidance on defining your customer experience intent\u003c\/li\u003e \u003cli\u003eA four week plan to redesign your touchpoints\u003c\/li\u003e \u003cli\u003eTips for managing a crack customer experience team\u003c\/li\u003e \u003cli\u003eUnbelievable capabilities of awesome customer advocates\u003c\/li\u003e \u003cli\u003eTen things to do to improve your own experience delivery\u003c\/li\u003e \u003c\/ul\u003e","brand":"Bob Kelleher","offers":[{"title":"Default Title","offer_id":42856842100797,"sku":"9781118725603","price":40.46,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0597\/7689\/2989\/files\/9781118725603_a76df8df-8200-4be9-9bf1-baa8a692dc02.jpg?v=1767035856","url":"https:\/\/www.palmleaf.com.au\/products\/customer-experience-for-dummies","provider":"Palmleaf","version":"1.0","type":"link"}