{"product_id":"fan-phenomena-star-wars","title":"Fan Phenomena: Star Wars","description":"In October 2012, the Walt Disney Company paid more than $4 billion to acquire Lucasfilms, the film and production company responsible for \u003ci\u003eHoward the Duck. \u003c\/i\u003e But Disney, despite its history and success with duck characters, wasn’t after Howard; in buying Lucasfilms, it also bought the rights to the \u003ci\u003eStar Wars \u003c\/i\u003efranchise. Soon after the purchase, Disney announced a new \u003ci\u003eStar Wars \u003c\/i\u003efilm was in the works and would be released in 2015, nearly four decades after the first movie hit big screens around the world and changed popular culture forever. \u003cbr\u003eThe continued relevance of \u003ci\u003eStar Wars \u003c\/i\u003eowes much to the passion of its fans. For millions of people around the world, the films are more than diversions—they are a way of life. Through costumed role-playing, incessant quoting, Yoda-like grammatical inversions, and scholarly debates about the Force, fans keep the films alive in a variety of ways, and in so doing, add to the saga’s cultural relevance. The first book to address the films holistically and from a variety of cultural perspectives, \u003ci\u003eFan Phenomena: Star Wars\u003c\/i\u003e explores numerous aspects of\u003ci\u003e Star Wars\u003c\/i\u003e fandom, from its characters to its philosophy. As one contributor notes, “the saga that George Lucas created affects our lives almost daily, whether we ourselves are fans of the saga or not.” Anyone who is struggling to forget Jar Jar Binks can certainly agree to that. \u003cbr\u003eAcademically informed but written for a general audience, this book will appeal to every fan and critic of the films. That is, all of us.\u003cbr\u003e","brand":"Mika Elovaara","offers":[{"title":"Default Title","offer_id":42849997488189,"sku":"9781783200221","price":44.06,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0597\/7689\/2989\/files\/9781783200221_6461b150-8a62-499b-a68f-6b161e4cc87b.jpg?v=1767069258","url":"https:\/\/www.palmleaf.com.au\/products\/fan-phenomena-star-wars","provider":"Palmleaf","version":"1.0","type":"link"}