{"product_id":"goliaths-revenge","title":"Goliath's Revenge","description":"\u003cp\u003e\u003cb\u003eGROW YOUR COMPANY AND ACCELERATE YOUR CAREER IN UNCERTAIN TIMES\u003c\/b\u003e \u003c\/p\u003e\u003cp\u003eThe story of disruption in the digital era is almost mythical: the Silicon Valley whiz kids sweep in with agility and new ideas, attacking the established pecking order. In every industry, customer loyalty is up for grabs, long-term leaders are on the defensive, and yesterday’s skills are no longer enough. But the story is changing. \u003ci\u003eGoliath’s Revenge\u003c\/i\u003e describes how established businesses (and professionals with established careers) can stop focusing on the threat and start recognizing the unique advantages of their position. \u003c\/p\u003e\u003cp\u003eBy following six new rules of innovation, you can reset your company’s strategy—and your own career—to become a digital disruptor and carve out your future leadership position. \u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eDeliver market-shaping customer outcomes\u003c\/li\u003e \u003cli\u003eBalance top-down and bottom-up innovation\u003c\/li\u003e \u003cli\u003eUnlock the latent value in existing data assets\u003c\/li\u003e \u003cli\u003eAccelerate innovation through external networks\u003c\/li\u003e \u003cli\u003eBuild the digital skills needed for lifetime employment\u003c\/li\u003e \u003cli\u003eUse your purpose to fuel disruptive opportunities\u003c\/li\u003e\n\u003c\/ul\u003e \u003cp\u003eStop trying to mimic the disruptors and reclaim your rightful place at the top of the business hierarchy. These six rules will help you break out of the “me too” trap by identifying the strengths that are unique to you and your organization. Even in this age of digital disruption, established leaders already have the advantage. \u003ci\u003eGoliath’s Revenge\u003c\/i\u003e will teach you how to use it.\u003c\/p\u003e","brand":"Scott A. Snyder","offers":[{"title":"Default Title","offer_id":42855464042557,"sku":"9781119541875","price":43.16,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0597\/7689\/2989\/files\/9781119541875_1273ca3b-0f40-406d-828c-4331ad386e0c.jpg?v=1766952516","url":"https:\/\/www.palmleaf.com.au\/products\/goliaths-revenge","provider":"Palmleaf","version":"1.0","type":"link"}