{"product_id":"how-change-happens","title":"How Change Happens","description":"\u003cp\u003e\u003cb\u003eTHE GUIDE TO DRIVE SOCIAL CHANGE IN THE 21ST CENTURY\u003c\/b\u003e  \u003c\/p\u003e\u003cp\u003e\"This book is a must-read for change-makers who care about impact for people and the planet. On today's big challenges, we need to do more than make noise; we need to create lasting change.\" \u003cb\u003e —Kathy Calvin,\u003c\/b\u003e President and CEO, United Nations Foundation  \u003c\/p\u003e\u003cp\u003e\"Leslie Crutchfield is one of the most incisive and impactful thinkers in the social sectors ... with a distinctive flair for bringing forth practical answers to audacious questions. Now, Crutchfield deploys her intellect, insight, and wisdom to address one of the most fascinating questions of our young century.\" \u003cb\u003e —Jim Collins,\u003c\/b\u003e author of \u003ci\u003eGood to Great\u003c\/i\u003e and\u003ci\u003e Good to Great and the Social Sectors\u003c\/i\u003e, co-author of \u003ci\u003eBuilt to Last\u003c\/i\u003e  \u003c\/p\u003e\u003cp\u003e\"Fueled by social media and a 24-hour news cycle, cultural change seems to be happening faster than at any point in history. Crutchfield makes sense of that change and engagingly tracks the simultaneous rise movements like #BlackLivesMatter and Birtherism, decoding the blur of these seemingly conflicting social phenomena.\" \u003cb\u003e —Marc Morial,\u003c\/b\u003e President of National Urban League and former Mayor of New Orleans  \u003c\/p\u003e\u003cp\u003e\"[This book] makes it clear that business can no longer sit on the sidelines of social issues. Whether we like it or not (and some of us like it!), we are all part of the equation for change.\" \u003cb\u003e —Seth Goldman,\u003c\/b\u003e co-founder Honest Tea, Executive Chair, Beyond Meat  \u003c\/p\u003e\u003cp\u003e\"Competitive advantage these days is increasingly linked to a company's impact on social issues. This means corporate leaders need to understand how social change happens—and this book offers a well-researched guide to help companies create shared value and simultaneously deliver returns for shareholders and society.\" \u003cb\u003e —Mark Kramer,\u003c\/b\u003e Co-Founder and Managing Director, FSG Social Impact Consultants  \u003c\/p\u003e\u003cp\u003e\"Millennials and next-gen activists care deeply about social justice. This book arms us with proven tools and fresh ideas to build leaderful grassroots movements, building on the work of the great civil rights leaders from generations who fought before us and paved the way.\" \u003cb\u003e —Zach Norris,\u003c\/b\u003e Executive Director, Ella Baker Center on Human Rights  \u003c\/p\u003e\u003cp\u003e\"It's tempting to assume that historic steps forward are inevitable. But the factors that drive progress are complex. Crutchfield provides a timely examination of the stories behind important cultural shifts of our day, offering a helpful playbook for anyone interested in solving problems that result in new and lasting norms.\" \u003cb\u003e —Anne Marie Burgoyne,\u003c\/b\u003e Managing Director, Social Innovation, Emerson Collective  \u003c\/p\u003e\u003cp\u003e\"In a world where so many strive for big, lasting social change, too few sit down to understand how change actually happens. This book provides a much needed compass for aspiring world-changers—from individual systems-changing social entrepreneurs, to collaborative, cross-sector collective impact efforts everywhere.\" \u003cb\u003e —John Kania,\u003c\/b\u003e Global Managing Director of FSG and co-author of \"Collective Impact\" in \u003ci\u003eStanford Social Innovation Review\u003c\/i\u003e\u003c\/p\u003e","brand":"Leslie R. Crutchfield","offers":[{"title":"Default Title","offer_id":42857010430013,"sku":"9781119413813","price":44.96,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0597\/7689\/2989\/files\/9781119413813_971c6caf-1506-450b-9f47-672a822dd7ba.jpg?v=1767039835","url":"https:\/\/www.palmleaf.com.au\/products\/how-change-happens","provider":"Palmleaf","version":"1.0","type":"link"}