{"product_id":"inbound-selling","title":"Inbound Selling","description":"\u003cp\u003e\u003cb\u003ePRAISE FOR INBOUND SELLING\u003c\/b\u003e  \u003c\/p\u003e\u003cp\u003e\"Brian has delivered a book that is at once strategic but also highly tacticala 'two-step' that most sales books struggle to deliver. While he grounds his work in a high-level, strategic discussion of the massive changes we're seeing in the customer buying environment, he manages to couple this with an incredibly practical set of guidance for how sales reps, managers, and leaders should adapt their approaches in light of these changes. I highly recommend it.\"\u003cbr\u003e \u003cb\u003eMATTHEW DIXON\u003c\/b\u003e, co-author of \u003ci\u003eThe Challenger Sale\u003c\/i\u003e and \u003ci\u003eThe Challenger Customer,\u003c\/i\u003e senior partner, Korn Ferry Hay Group  \u003c\/p\u003e\u003cp\u003e\"\u003ci\u003eInbound Selling\u003c\/i\u003e weaves Signorelli's personal narrative as a leading sales rep and sales manager throughout an actionable playbook for executing an 'inbound sales' process. The book clearly illustrates a step-by-step guide for engaging inbound leads and provides an invaluable starting point for building an inbound sales organization.\"\u003cbr\u003e \u003cb\u003eDANIELLE HERZBERG,\u003c\/b\u003e head of SMB Sales, Slack  \u003c\/p\u003e\u003cp\u003e\"Sales books are a dime a dozen. Most are uninspired and full of the same platitudes we have heard a million times before, just with a different spin and repackaged 'methodology'. A select few are inspirational and unique, and even fewer provide real tactical insights a salesperson can apply to their day to day and long-term career. This is one of those books.\"\u003cbr\u003e \u003cb\u003eSAM BELT,\u003c\/b\u003e sales professional and inbound seller, HubSpot  \u003c\/p\u003e\u003cp\u003e\"This is a must read for anyone in sales or thinking about becoming a sales professional! Brian lays out the step by step how to master inbound sales with practical examples and real-life tales of starting from the very beginning.\"\u003cbr\u003e \u003cb\u003eJILL FRATIANNE,\u003c\/b\u003e sales professional, inbound seller and entrepreneur  \u003c\/p\u003e\u003cp\u003e\"Brian's book is not only incredibly tactical, but it really makes you think. It makes you re-think everything you know about sales and instead truly look at the sales process from the perspective of the buyer… and then meet them there. He provides a play-by-play breakdown of what the new inbound seller's steps should be and does it in a way that is easy to understand and execute. Everyone in sales (and marketing!) should read this book.\"\u003cbr\u003e \u003cb\u003eDANI BUCKLEY,\u003c\/b\u003e general manager, LeadG2\/Center for Sales Strategy\u003c\/p\u003e","brand":"Brian Signorelli","offers":[{"title":"Default Title","offer_id":42859993628733,"sku":"9781119473411","price":40.46,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0597\/7689\/2989\/files\/9781119473411_0a623aa9-d215-4e5d-a5a1-3ce7ed6aaed4.jpg?v=1767070796","url":"https:\/\/www.palmleaf.com.au\/products\/inbound-selling","provider":"Palmleaf","version":"1.0","type":"link"}