{"product_id":"inspired","title":"Inspired","description":"\u003cp\u003e\u003cb\u003ePRAISE FOR INSPIRED\u003c\/b\u003e  \u003c\/p\u003e\u003cp\u003e\"It is rare to find someone like Marty who has impacted early founders, high-growth startups, and multi-billion dollar companies over decades through his product leadership. So when he decides to  distill his knowledge in a book, it becomes a must read!\" \u003cb\u003e —Avid Larizadeh Duggan,\u003c\/b\u003e General Partner, GV (Google Ventures)  \u003c\/p\u003e\u003cp\u003e\"If you only have one book on product management, this is the one.\" \u003cb\u003e—Chad Dickerson,\u003c\/b\u003e Former CEO, Etsy  \u003c\/p\u003e\u003cp\u003e\"This book was a catalyst for helping us transform how we organize and operate. Marty gave us a compelling  case for change, actionable steps, and the fundamental truths to keep us on course.\" \u003cb\u003e —Ann Yauger,\u003c\/b\u003e AVP Product, CarMax  \u003c\/p\u003e\u003cp\u003e\"When I was a product leader, I experienced a fair bit of accidental successes and puzzling failures. Marty's  writing has helped me understand how product managers and product organizations really should work. I wish I'd had this book years ago.\" \u003cb\u003e—Jeff Patton,\u003c\/b\u003e Agile Product Leadership Coach  \u003c\/p\u003e\u003cp\u003e\"I don't know of any other person who has the breadth and depth of knowledge and insight in Product Management that Marty possesses. This is not your typical business book where you skim it in 30 minutes  and wonder why it was worth $14.99. \u003ci\u003eINSPIRED\u003c\/i\u003e is a book you can study, discuss, use to teach, show to  your management, and use as a force for change in your company or in your career.\" \u003cb\u003e—Kyrie Robinson,\u003c\/b\u003e VP User Experience, Chegg  \u003c\/p\u003e\u003cp\u003e\"\u003ci\u003eINSPIRED\u003c\/i\u003e was an invaluable resource to me and the Heroku team when we were scaling through the challenging 50-150 employee phase. This book should be on the shelf of anyone in a product leadership position.\" \u003cb\u003e—Adam Wiggins,\u003c\/b\u003e Co-Founder, Heroku  \u003c\/p\u003e\u003cp\u003e\"The first edition of \u003ci\u003eINSPIRED\u003c\/i\u003e shaped my thinking as a young product manager, and I now assign it to my  students to make sure they are making the right things in the right way. \u003ci\u003eINSPIRED\u003c\/i\u003e teaches you to think like Silicon Valley's smartest product managers.\" \u003cb\u003e—Christina Wodtke,\u003c\/b\u003e Author, Professor, and Startup Advisor  \u003c\/p\u003e\u003cp\u003e\"Product Management is the art and science of creating the products that give each company its existence.  It's the core of a business. For the digital world, Marty Cagan helps you understand and master Product Management like no other. This is essential reading to remain relevant tomorrow.\" \u003cb\u003e —Frerk-Malte Feller,\u003c\/b\u003e Workplace by Facebook  \u003c\/p\u003e\u003cp\u003e\"When asked what product is, and how companies can accelerate growth, I always start with 'read \u003ci\u003eINSPIRED\u003c\/i\u003e and then we can talk.'\" \u003cb\u003e—Sarah Bernard,\u003c\/b\u003e VP Product, Jet.com  \u003c\/p\u003e\u003cp\u003e\"When Marty talks and writes about product, it becomes clear that his knowledge is based on walking the  walk. He knows the difference between great technology, and great products based on great technology.\" \u003cb\u003e—Bjorn Carlson,\u003c\/b\u003e Engineering Team Lead, Google Cloud Platform\u003c\/p\u003e","brand":"Marty Cagan","offers":[{"title":"Default Title","offer_id":42856957509693,"sku":"9781119387503","price":47.66,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0597\/7689\/2989\/files\/9781119387503_e3bc7806-ee0a-4580-b98e-bd4ac9ead5a2.jpg?v=1767038309","url":"https:\/\/www.palmleaf.com.au\/products\/inspired","provider":"Palmleaf","version":"1.0","type":"link"}