{"product_id":"pick-up-the-phone-and-sell","title":"Pick Up The Phone and Sell","description":"\u003cp\u003e\u003cb\u003eDo you know who is afraid to pick up the phone and call their prospects and customers? Your competition!\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eIn the selling profession, only the phone is universally understood to be the key to success and, at the same time, so widely avoided. Many salespeople even dread it. That’s why I wrote \u003ci\u003ePick Up The Phone And Sell\u003c\/i\u003e—to arm you with a quick and simple guide for attaining significant sales growth by proactively calling your customers and prospects. \u003c\/p\u003e\u003cp\u003eGet good at using the phone, and you will be in rare air in the sales profession. Because the great majority of salespeople are not very good at using the phone. I’d say 90% of salespeople are reactive. We’re very good at answering the phone and solving problems. But not many of us regularly pick up the phone to call customers and prospects proactively, when nothing is wrong. And yet:  \u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eThis is where relationships are built\u003c\/li\u003e \u003cli\u003eThis is where trust is formed\u003c\/li\u003e \u003cli\u003eThis is where you get to help your customers more, and expand your business with them\u003c\/li\u003e \u003cli\u003eThis is where the money is made\u003c\/li\u003e\n\u003c\/ul\u003e \u003cp\u003e\u003cb\u003eAmong my clients, the salespeople who most often proactively call customers and prospects are the most successful salespeople in  their organizations.\u003c\/b\u003e \u003c\/p\u003e\u003cp\u003e\u003cb\u003e—Alex Goldfayn\u003cbr\u003e   www.Goldfayn.com\u003c\/b\u003e\u003c\/p\u003e","brand":"Alex Goldfayn","offers":[{"title":"Default Title","offer_id":42849631535165,"sku":"9781119814603","price":40.46,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0597\/7689\/2989\/files\/9781119814603_d330c2a1-6bc9-4cf1-8d75-f334eb0a1ffa.jpg?v=1767040184","url":"https:\/\/www.palmleaf.com.au\/products\/pick-up-the-phone-and-sell","provider":"Palmleaf","version":"1.0","type":"link"}