{"product_id":"the-innovation-race","title":"The Innovation Race","description":"\u003cp\u003e\u003cb\u003eIf innovation is a race: Who wins, who loses, and who gets eliminated? How is it possible to stay ahead of the game?… OR can we change the game?\u003c\/b\u003e \u003c\/p\u003e\u003cp\u003eEconomists estimate that up to 80 per cent of growth comes from new ideas and innovation. Yet what is innovation really about, and where is it taking us? Are we in danger of losing the purpose behind the process in the race to come up with 'the next big thing'? And how can organisations and their leaders channel growth in the right direction? \u003c\/p\u003e\u003cp\u003e\u003ci\u003eThe Innovation Race\u003c\/i\u003e takes readers on a lively global adventure to explore the current state of innovationand to investigate why some companies, cultures and countries race ahead while others struggle. Along the way international best-selling authors Andrew and Gaia Grant discover fascinating innovation principles from different cultures to bring back to contemporary business. Their engaging journey reveals how to design a more sustainable innovation culture for a more sustainable world through purpose-driven innovation. \u003c\/p\u003e\u003cp\u003eThe Grants outline how to navigate the key paradoxical challenges that can either frustrate or fuel innovation, and provide concrete strategies for leaders to boost the innovation process to new levels. Readers will learn how to: \u003c\/p\u003e\u003cul\u003e \u003cli\u003eidentify the best path for innovation and improved future results\u003c\/li\u003e \u003cli\u003eengage and motivate employees toward innovative action\u003c\/li\u003e \u003cli\u003eexecute purpose-driven strategies to transform an organisation\u003c\/li\u003e \u003cli\u003eimplement a deep cultural shift.\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003eThis thought-provoking book will make you reassess what you assumed you knew about innovation, and guide you to sustainable success. \u003c\/p\u003e\u003cp\u003e'Read this book before it's too late.'\u003cbr\u003e  \u003cb\u003eMargaret Heffernan\u003c\/b\u003e, best-selling international author, CEO, BBC TV Producer, \u003ci\u003eHuffington Post\u003c\/i\u003e blogger \u003c\/p\u003e\u003cp\u003e'An engrossing journey.'\u003cbr\u003e  \u003cb\u003ePeter Martin\u003c\/b\u003e, Economics Editor,\u003ci\u003e The Age\u003c\/i\u003e \u003c\/p\u003e\u003cp\u003e'Will turn your idea of innovation upside down. Be prepared for a great ride!'\u003cbr\u003e  \u003cb\u003eDr Roger Firestien\u003c\/b\u003e, International Center for Studies in Creativity, State University of New York, Buffalo\u003c\/p\u003e","brand":"Gaia Grant","offers":[{"title":"Default Title","offer_id":42856896331837,"sku":"9780730328995","price":31.46,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0597\/7689\/2989\/files\/9780730328995_e3ad0fa2-5d90-47a2-b7a6-8618738bbef1.jpg?v=1767036984","url":"https:\/\/www.palmleaf.com.au\/products\/the-innovation-race","provider":"Palmleaf","version":"1.0","type":"link"}