{"product_id":"type-rules","title":"Type Rules","description":"\u003cp\u003eA comprehensive introduction to typography, from principle to practice \u003c\/p\u003e\u003cp\u003e\u003ci\u003eType Rules!, Fourth Edition\u003c\/i\u003e is an up-to-date, thorough introduction to the principles and practices of typography. From the fundamentals to cutting-edge applications, this \u003ci\u003eFourth Edition\u003c\/i\u003e has everything today's serious designer needs in order to use type effectively. Dozens of exercises reinforce authoritative coverage on such topics as how to select the appropriate type for the job, how to set type like a pro, how to avoid common mistakes, and how to design a typeface, as well as how to fully harness the typographic features and power of InDesign – with new coverage of the latest version. Bonus videos tied to the book offer examples of digital typography and type in motion. \u003c\/p\u003e\u003cp\u003e\"I've purchased and read just about every book on typography written over the last twenty-five years. Ilene Strizver's Type Rules! is one of the best. It's a book that will prove its value time and again.\" \u003cb\u003e—Allan Haley, Director of Words and Letters, Monotype Imaging\u003c\/b\u003e  \u003c\/p\u003e\u003cp\u003e\u003ci\u003e\"Type Rules!\u003c\/i\u003e is a must-have book for students and professionals alike. I highly recommend it.\" \u003cb\u003e—Prof. Ed Benguiat, world-renowned type designer and educator, School of Visual Arts\u003c\/b\u003e \u003c\/p\u003e\u003cp\u003e\u003cb\u003eThis new\u003c\/b\u003e \u003cb\u003e\u003ci\u003eFourth Edition\u003c\/i\u003e\u003c\/b\u003e \u003cb\u003eincludes:\u003c\/b\u003e \u003c\/p\u003e\u003cul\u003e \u003cli\u003eExpanded coverage of type on the web, web fonts, and type in motion\u003c\/li\u003e \u003cli\u003eNew chapters on typographic hierarchy and guidelines for mobile devices\u003c\/li\u003e \u003cli\u003eAccess to bonus video content\u003c\/li\u003e \u003cli\u003eMore type tips and embedded exercises than ever before\u003c\/li\u003e \u003cli\u003eIn-depth coverage of the latest type trends, including OpenType, scaling logos, and interactive typography\u003c\/li\u003e \u003cli\u003eAn expanded discussion of the history of typography and notable type designers, along with a glossary of key terms\u003c\/li\u003e \u003c\/ul\u003e","brand":"Ilene Strizver","offers":[{"title":"Default Title","offer_id":42839037509693,"sku":"9781118454053","price":98.96,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0597\/7689\/2989\/files\/9781118454053_aa1ed15f-5abf-442c-beac-b59878d655a1.jpg?v=1766953096","url":"https:\/\/www.palmleaf.com.au\/products\/type-rules","provider":"Palmleaf","version":"1.0","type":"link"}