{"product_id":"whatever-you-think-think-the-opposite","title":"Whatever You Think, Think the Opposite","description":"\u003ci\u003eIt's Not How Good You Are, It's How Good You Want To Be\u003c\/i\u003e (2003) has sold over half a million copies worldwide.\u003cbr\u003e\u003cbr\u003eThere have been many books written on good business practice.\u003cbr\u003e\u003cbr\u003eAll eminently sensible. All based on logic, common sense and good manners.\u003cbr\u003e\u003cbr\u003e\u003cbr\u003eEssential if you want to be a supermarket manager. But for those wishing to break new ground it is not enough.\u003cbr\u003e\u003cbr\u003e\u003cbr\u003eLogic and common sense have a habit of leading us to the same conclusions. \u003cbr\u003e\u003cbr\u003eIf you are going to make your mark on the world you have to start thinking differently.\u003cbr\u003e\u003cbr\u003e\u003cbr\u003eTo think differently you have to think illogically.\u003cbr\u003e\u003cbr\u003eWhatever You Think Think The Opposite looks at life the wrong way in a bid to explain the benefits of making wrong decisions.","brand":"Paul Arden","offers":[{"title":"Default Title","offer_id":43515624718397,"sku":null,"price":25.64,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0597\/7689\/2989\/files\/9780141025711.jpg?v=1787487214","url":"https:\/\/www.palmleaf.com.au\/products\/whatever-you-think-think-the-opposite","provider":"Palmleaf","version":"1.0","type":"link"}