Business Networking For Dummies

The definitive guide to business networking

Networking is a great way to promote yourself and your company, find potential clients and suppliers, swap ideas and keep up with market trends. This practical, easy-to-use resource will have you networking with confidence in no time!

• Get a grip — get the basics of networking, including networking for business owners, job seekers and sales professionals
• Face-to-face — find out about the advantages of face-to-face networking groups and how to make connections
• Go online — use social media to network, keep relationships alive and make new connections
• Turbo-charge your networking — discover personal branding, networking to build your business and how to expand your network
• Measure success — understand the benefits of networking and how to measure the success of your efforts

Open the book and find:

• The different aspects of networking
• Tips on measuring your success at networking
• Where to find new networking opportunities
• Advice on networking online
• How to network at trade shows
• Advice on preparing for networking events - and following up afterwards