Small Business For Dummies

A guide to the nitty-gritty of small business

This refreshingly straightforward book takes current and would-be entrepreneurs through the step-by-step process of starting, buying, or sustaining a small business. Discover whether entrepreneurship is for you and turn your business idea into a solid plan. Dig into jargon-free guidance on marketing, managing, and growing your business. Employee benefits, small business taxes, staying financially solvent—it’s all in here, in terms anyone can understand. If you’re itching to become your own boss, start with this guide.

Inside…

• Evaluating your finances
• Building a business plan
• Funding your business idea
• Researching businesses to buy
• Attracting loyal customers
• Keeping an eye on the books
• Hiring & retaining employees
• Avoiding common mistakes