The Power of the 2 x 2 Matrix

The Power of the 2 x 2 Matrix is a gold mine of ideas and tools for the business problem solver. Draw from the book’s collection of 56 outstanding frameworks applied by leading business thinkers such as Michael Porter, Stephen Covey, and Igor Ansoff. These tested frameworks  will help you tackle the thorniest of issues and learn how to apply 2 x 2 Thinking--the strategic orientation of the most successful and innovative problem solvers.