YouTube

"A decade ago, Burgess and Green documented the co-creation by tech innovators, business and the public of an extraordinary platform for participatory culture. Now, they tell the equally fascinating story of how what happened next, in an account that combines rigorous research and rich insights into a hugely influential yet profoundly 'unstable object of study.'"
—Sonia Livingstone, London School of Economics and Political Science

"YouTube examines the participatory conditions that enable consumers of content to become producers, and in so doing, abandon rigid boundaries that have long divined how we understand media content. This book is about the future of media. Read this and forever leave your assumptions about what TV was and might have been behind."
—Zizi Papacharissi, University of Illinois at Chicago

"Burgess and Green’s book is an essential introduction to YouTube as a highly influential yet unstable media platform. In comparison to more entrepreneurial accounts of YouTube . . . this book provides a scholarly narrative on the dynamic process of cocreation, focusing on how multiple (and often competing actors) have shaped the development of the platform over the past decade."
International Journal of Communication

"[T]he new edition offers readers a rich and insightful history of YouTube’s evolution and its increasingly influential role in both participatory and popular cultures."
European Journal of Communication